23 Mar 2020 ... So it's not so unusual for them to tap these artists to represent the brand, whereas I think in the past ... there was kind of a trepidation about ...
22 Feb 2019 ... Dive Brief: Seventy-seven percent of brands could disappear and no one would care, according to the findings in Havas' Meaningful Brands 2019 ...
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16 Mar 2020 ... "They opted to not lose in the short-term and have another go at the chance ... However, not every marketer has backed down from controversy.
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12 Nov 2019 ... ... straining the adage of "no publicity is bad publicity." Parent company Procter & Gamble's $8 billion write-down of the razor maker's business ...
6 Dec 2019 ... But the ANA also pointed out that some data suggests consumers can be underwhelmed by efforts to personalize, more personalization may not ...
Marketing Dive provides in-depth journalism covering the most impactful news shaping the marketing industry. We cover topics like social media, video ...
3 Apr 2020 ... CMOs: Will You be Doubling-Down on Account Based Marketing? ... By doubling-down on the fundamental principles we often overlook, companies can accomplish three major things: ... And that's no different for B2B CMOs. ... 2019 Sales Benchmark Index (SBI), A Business Strategy Consulting Company.
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Anchoring is often not allowed, so be sure to check if you're unfamiliar with the area. Don't forget your dive certification card and your “diver down” flag. Local dive ...
23 Apr 2019 ... ... Polman would also step down. The company did not have any details to share on changes impacting its marketing structure following Weed's ...
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This form of marketing—currently utilized with great success on Instagram and YouTube—is not a short-lived fad, but a tectonic shift for the future of digital ...
3 Aug 2020 ... Kaier, PR director at Formidable Media, explains why that might not be a smart move. Author: Scott Kaier; Publish date: Aug 3, 2020.
That number is about 15% down from the first week of March, but it's not as low as many feared. Additionally, 60 million convenience store visits still happen ...
3 Feb 2010 ... No pun intended.” High Anxiety. According to Lisa Gunther, global director for marketing and brand management at Newell Rubbermaid, one of ...
29 Jun 2020 ... As Matt suggests, not only is this great when foot traffic is down but also in the future when inactive files are looking a little bulkier than normal.
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While it is no longer a debate ( or definitely should not be) that influencers should ... Smartphone users are not necessarily on the hunt to download new apps to ...
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Policy revisions are sure to come, but not all will necessarily be permanent, ... some employers aren't sold on the idea, worried that employees will slack off.
16 Mar 2015 ... As the unification of five leading Interline brands, SupplyWorks will include ... Jacksonville, FL-based MRO distributor Interline Brands, No. ... last quarter, with industrial volume down a whopping 29 percent year-over-year.
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